of a loyalty program.
on the ROI of the conducted activities.
Implement a Highly Efficient and Flexible Loyalty Solution in a No-code Model
The market for consumer loyalty programs, especially in the retail industry, is very extensive in Poland. Major competitors are already running their loyalty programs, so the solution implemented by the client had to be at least as good, and ultimately better and more attractive than programs available on the market, known and liked by consumers. How to implement a loyalty program in a no-code model?
Long-term activation of Continental Opony Polska Business Partners – B2B program
The competition on the market of B2B programs is high and usually the biggest challenge is the difficulty in building the expected involvement of Partners. In 2019, together with Continental’s experts, we were faced with a big challenge: rebuild the trust of the Partners, adjust the whole Program to individual needs and expectations that have changed since the beginning of the Program and maximise the activity of the Participants.
How to transfer the best practices of your kitchen planning services to online form within 7 days?
The pandemic and the closure of brick-and-mortar stores forced one of the leading retail chains to adapt the offline kitchen planning service to online service overnight. Inability to make direct contact with the customer and to sell through brick-and-mortar stores was a huge challenge for the company. The challenge for us was to move a specific service, based on direct contact with the designer, to a remote form in just a few days.
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Mobile loyalty. How to create a loyalty program in a mobile app
Today, the lion’s share of loyalty programs comes primarily in the form of mobile apps. The apps are appreciated by both club members and organizers. The former value them primarily for their convenience of use. The latter, on the other hand, for their efficiency and huge functional capabilities. What is the role of mobile apps in loyalty strategy?
Customer segmentation – what is it and how to use it?
In order to effectively reach your target audience and offer them valuable products and services, you need to understand the diverse needs, preferences and behaviors of your customers. To this end, more and more companies are using customer segmentation techniques to divide customers into more precise and understandable groups. Learn how to effectively perform customer segmentation
Loyalty program as a business growth gas pedal. How does a business make money through a loyalty program?
The world’s top companies generate as much as 65% of their revenue from repeat business from loyal customers. A loyalty program is an investment that brings many business benefits, which is why companies are allocating increasing budgets to loyalty activities. Learn about the areas where the loyalty program brings the greatest opportunities for growth!