Criteria for successful loyalty program
hot to use data and artificial intelligence to build long-term relationships with customers?
baner z nagrodami Loyalty Point
long-term relationships
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Decathlon
Douglas
Lagardère Travel Retail
Mini
Rainbow
Salad Story
Smyk
SC Johnson
Vision Express

Competences

AUDIT AND OPTIMISATION OF MARKETING PROCESSES
The proprietary methodology called ‘Raprt Otwarcia’ provides a holistic analysis in terms of the feasibility of developing and implementing a loyalty program.
LOYALTY PROGRAM
STRATEGIES
We rely on in-depth data analysis and use the practical knowledge and experience that comes from implementing dozens of projects across multiple industries.
BUILDING AND IMPLEMENTATION CRM / LOYALTY SYSTEMS
Loyalty Drive Enterprise is a proprietary solution driven by data and artificial intelligence that enables efficient implementation and flexible operation
of a loyalty program.
DATA
INTELLIGENCE
We provide customers with support in the area of Data Science, data mining and data visualization.
LOYALTY PROGRAMS
MAINTENANCE
We focus on effective communication, efficient project management and advanced analytics. We take joint responsibility for the results, focusing
on the ROI of the conducted activities.
DATA INTEGRATION
& GOVERNANCE
We provide data management services, including business and technical database integrations, especially consumer/transactional databases.

Case Study

In our work we use knowledge- and experience-based marketing, and that is why we are able to build long-term consumer engagement. Here is a summary of the effectiveness of our daily solutions.
AUDIT AND OPTIMISATION OF MARKETING PROCESSES
BUILDING AND OPERATING CRM SYSTEMS
DIRECT SALES SUPPORT
LOYALTY PROGRAM HANDLING
LOYALTY PROGRAM STRATEGIES

Loyalty Point experts in loyalty programs

We value and nurture teamwork - everything we have achieved is the result of our cooperation based on solid pillars.
RESULTS
We deliver results - when creating projects, we feel responsible for our recommendations and execution. Whenever possible we establish a set of KPIs that define successful implementations in a measurable way. In our work we strive to provide the best results which make a real, positive impact on business development.
EMPATHY IN BUSINESS
We know the value of empathy in business - business success is only possible when you deeply know and understand people's needs. When designing the strategies of our programs with passion and commitment, we study customers' needs and behaviour.
ENTREPRENEURSHIP
We know the value of empathy in business - business success is only possible when you deeply know and understand people's needs. When designing the strategies of our programs with passion and commitment, we study customers' needs and behaviour.
NEW TECHNOLOGIES
We develop new technologies - thanks to them the world is developing faster than ever before. As are the people's needs and behaviour. With the wise use of new opportunities we are able to offer unique and tailor-made solutions that are scalable. Effective, empathic, measurable and personal relationship with millions of customers is possible. We know how to design it, conduct it, and show its influence on the business.
TEAM
We value and cultivate teamwork - everything we achieved is a result of teamwork, inspiration and confidence. It's simply worth it, and it pays off to work every day in a friendly atmosphere, supporting and developing your talents. We've tested it on ourselves.

Ready to cooperate?

If you are interested in our offer, have a brief for us or you want to know how we can support your business, write to us.

Loyalty is the greatest award

We are leaders in integrated marketing. We are glad that we have been awarded many industry awards.
21x
Golden Arrow
9x
Effie Awards
5x
Loyalty Awards

Check out our blog

Loyalty Point

Three Ways To Make Practical Use Of Data To Segment Customers

However, treating each individual customer individually, when we have tens of thousands of them, is very costly and at the end of the day may not be profitable. With help comes consumer segmentation, which will probably provide the greatest value in terms of return on investment.

Loyalty Point

Criteria For a Successful Loyalty Program – Download Free Guide

Loyalty programs enjoy unflagging popularity among both organizers and customers. Their number on the market is constantly growing. What makes some loyalty programs successful, while others – seemingly very similar to them – fail? Check out the success criteria for a successful loyalty program!

Loyalty Point

Launching A Loyalty Program. What Should You Keep In Mind To Be Successful?

As the popularity of the project increases, the cost of promotion and direct communication can grow faster than the ROI, so practicing this approach, translates into unfavorable financial results for the company. What to pay attention to in order to make a loyalty program successful, attractive to customers and financially profitable?

Our team

A team of specialists is behind all the solutions we offer. Meet the leaders in building consumer loyalty. Get to know us.
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After work

The love for mountain bikes, rivalry and MTB marathons resulted in the formation of Loyalty Point Racing Team.
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LOYALTY POINT is implementing a project with Contribution from European Funds. Learn more